Archive for November 19th, 2008

Why Domain Name Appraisal Is So Important?

People who are looking to buy an expired domain always demand to know the past history of the domain, how it performed on the web and its traffic. In fact, they want know everything about the domain before committing to make the purchasing decision. They may never buy an expired domain name from you, unless [...]

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Six Steps to Writing an Offer That Inspires Customers to ACT

Until fairly recently, writing marketing copy was a strange and mysterious undertaking to me. It’s funny because when I was doing advertising research, I often worked closely with copywriters. I would interview customers to learn how they responded to different messages and report back to the creative team. Sometimes the copywriter or art director would [...]

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